Top 5 advertising industry developments in 2019
According to advertising industry news , the “Lego Movie” has brought to the fore, the ways and means how kids’ minds work. It showed a kid’s mind is, in fact, an incubator of a marvellous world. A new ad has been created, produced by Hobby Films on a small scale but it looks like a movie trailer. A group of kids, who play with Lego bricks, were asked to think of a plot of the movie and these young minds could craft a world of ideas likewise. It looks like magic realism where a bank heist is involved along with a musical plot. There are codes to crack, a titanium fish, a diamond, a monster truck and so on. As the kids were playing with a Lego City Police Set, they were asked to plot out a movie. There are some important advertising industry developments in 2019. The year is, like any of the previous few years, full of challenges facing ad professionals. There has been a gradual decline in traditional advertising channels like print and television. There is a rise in new media acro...